Pet Industry People…Come See What’s New for 2017 at Global Pet Expo! Orange County Convention Center, March 22 – 24 2017, Orlando Florida


Designed for the fastest growing demographic in the pet biz, discerning pet parents, we celebrate our heritage of outdoor adventure and our love of original design. Wolfgang raises the bar with nine new prints for 2017! All made in USA.


Here’s a sneak peak at a few new prints: PledgeAllegiance, DayDream and StreetLogic

For Sales or International Distribution Inquiries Contact

Wolfgang Man & Beast at the SIA Snow Show

Loki The Wolfdog hanging out in the Wolfgang booth.

Wolfgang made its debut appearance at the SIA Snow Show last month in Denver, bringing the unique Wolfgang brand story to an industry that is close to our hearts. Buyers from around the world come to SIA every year to buy for the multi-billion dollar, global snow sports industry. There they see the newest in snowboard and ski equipment, outerwear, and accessories that make these dynamic sports appealing as winter activities and business opportunities.


With its booth in the new Trail Gate section of the show, Wolfgang was able to make its mark by appealing to something that many buyers, athletes, and exhibitors have in common…a love for dogs!

Although none of the Wolfgang shop dogs were in attendance at the show, there were many four-legged visitors to the booth, including the biggest celebrity-dog we know, Loki the Wolfdog! This guy has a social following that would make most Hollywood celebrities envious, and it’s easy to see why…he’s handsome, charming, and mysterious…all the attributes of a true superstar! And man, can he draw a crowd! Loki (and his agent/dad) hung out for a while admiring the new product lineup from Wolfgang, then moved on to grace others with his presence. What a stud. You can follow Loki on Instagram at @Loki_the_wolfdog


Bringing Wolfgang to a new trade show opens up possibilities for new retailers in new regions in the U.S. and around the world. Available in over 350 doors across the United States., Canada, the United Kingdom and Japan, Wolfgang is making a connection between what we buy for ourselves and what we buy for our dogs. With nine new, all-original designs for 2017, the mix is looking better than ever!

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Pat Moore & His Dog, Murphy, Join Wolfgang!


The team at Wolfgang are pleased to announce that Pat Moore and his trusty dog, Murphy, have joined The Pack! Pat is a snowboarding legend, and Murphy is a legend-in-the-making in the dog world. After being rescued by Pat and his girlfriend, Murphy’s paying them back by being a good companion. He’s by Pat’s side whenever he can be, is always keen to hit the trail for a hike, and is always working hard to make his people happy.

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Look for Pat’s part in the highly anticipated upcoming snowboarding blockbuster, The Fourth Phase, which officially releases on October 2nd, 2016. You won’t see Murphy in the film, and we think the film’s the worse for it. Should be a good flick anyway, so check it out!

Welcome to The Pack, Pat and Murphy!

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Wolfgang Man & Beast Grand Opening

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The new Wolfgang Man & Beast offices and shop are officially open for business, and we celebrated Saturday with a Grand Opening meet-and-greet for devoted friends, family, and fans alike.

We want to thank Ken Block (and his dogs, Yuki and Bentley), Justin Bennee for the music, Traeger Grills, and Tim Odland for his rad wolf painting, and of course all of you who braved the threatening rain, for making the event a big success. Despite the rain that eventually did fall we had a great turnout, ate a ton of tasty vittles, connected with old friends, and made many new friends along the way.

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Fans of Ken’s had a chance to meet him and his dogs, grab an autograph, snap a pic, and poke around in his awe-inspiring Ford RaptorTRAX truck.

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We had the chance to meet so many great people and tell the story of Wolfgang, but for those of you who weren’t able to attend, keep an eye out for opportunities to get a piece of the action soon. Hint…

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WOLFGANG MAN & BEAST has a new office! We’ve set up shop in a renovated factory building near the ballpark in Salt Lake City. Not only is this rad space our headquarters and workshop, we’ve also set up a small storefront to offer our local customers an opportunity to see and touch our complete product line.

To celebrate the opening of the Wolfgang HQ we will have world-renowned rescue huskies Yuki The Destroyer and Bentley Chicken Fingers with their very proud father-figure, KEN BLOCK along for the ride. Ken will be signing autographs for the three of them around 2 p.m. We will also have Ken’s famous Ford RaptorTRAX truck out front for photo ops and general jaw-dropping observation.

Other members of the Wolfgang Pack will be in and out throughout the day, including Justin Bennee, who’ll provide the music. Traeger Grills will be here to cook up many delicious things, and our friends at Best Friends Animal Society will be here to raise awareness of their no-kill efforts.

If you’re in the Salt Lake City area on October 17th, come by between 1 and 6 p.m. to see what we’ve got going on. Get here early enough to make sure you meet Ken and his dogs and before the food runs out.

Also, pick something up for your prized pup while you’re here…Wolfgang products will make him or her the envy of all the other fleabags in the dog park.

Click here for a MAP

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More Than A Cone


WOLFGANG was proud to join our friends at PetSmart and KONG, among others, in the More Than A Cone event on Friday, September 11, at The Autry in Los Angeles, California. More Than A Cone is part art festival, part fashion show, part concert, and part elbow-rubbing…and all with a good cause: proceeds from the event benefit Best Friends Animal Society, The Shelter Project, Angel City Pit Bulls and Kitten Rescue LA, all of whom are in the business of not killing animals.

Artists focus their talents on adorning the dreaded “cone of shame” worn by pets-on-the-mend using paint, embellishments, and by sculpting them into fantastic shapes. The cone of shame becomes true art and the animals win as the items are auctioned off for charity.

Wolfgang will donate a portion of its proceeds from the event to these worthy causes.

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Ken Block & the KB43 Series


The KB43 Leashes & Collars have landed and Ken finally got his hands on some in their packaging! “These things look dope!” Ken said when he got his box. We agree…they look rad! What a great addition to the Wolfgang lineup.

Even though Bentley Chicken Fingers and Yuki The Destroyer have been running these things for a long time, it’s great to see bulk production come through the doors, and to get it out to hungry fans of Ken Block, Hoonigan and, of course, Wolfgang.

As you might imagine, demand is high and we’re doing our best to keep up. Get ’em while you can. Your distinctive doggy will be at the top of the heap.


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Wolfgang Launches in Japan!


When it comes to hunting for cool things to buy, there’s not much that compares to a day in the legendary shopping districts of Japan. The level of curation that you’ll see in the endless shops that line the streets and alleys in this amazing country is mind-boggling. Whether you’re looking for a new pair of kicks, vintage clothing, or even something as simple as a keychain, you will find it hard to decide on just one of anything…there will be too many cool things to choose from.

Making Wolfgang products available in Japan has been part of our brand vision from day one. The Japanese shopper tends to seek quality products that have been thoughtfully designed from a brand that has an authentic story, and we think Wolfgang fits the bill. The use of American materials, like the Horween Leather used in our leashes, collars and men’s belts adds to the story of quality and authenticity. Finally, our love of the country and its people runs deep; we’ve spent a lot of time in Japan between our business and family connections.

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We have teamed up with a world-class Japanese distributor, Fortune, Inc., to take Wolfgang to Japan. Fortune are based in the Roppongi district of Tokyo and share our vision of what Wolfgang can bring to the Japanese customer. They have launched Wolfgang at its first trade show in Tokyo and the brand was well received…we couldn’t be more proud.

Japanese retailers and consumers can visit our sister site at to find out about becoming a Wolfgang reseller, to find a shop near them, and learn about Wolfgang in their native language.

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Wolfgang is One!


What do you give someone who’s turning ONE? Nothing. A cupcake. A rattle. But for us, the birthday is the gift. Our first order was taken on Black Friday, 2013, and we’ve been running flat out since!


It’s been a great year for Wolfgang. We set out to offer something new and premium in the world of pet products, and we wanted to tie them together with premium accessories for us…for man. We’ve been making an impact on both fronts having released dozens of styles of products for man and beast, from Horween leather and custom printed webbing leashes and collars for your pup, to some very cool belts, wallets, hats and t-shirts for you. The response has been extremely good and the requests for more new styles come in daily.


The Wolfgang story is simple; We wanted premium products for our dogs that were in line with all the other products we pick for ourselves. The simple way to achieve that was for us to design the stuff ourselves…so we did. We wanted to manufacture as much as possible in the United States…so we do. We celebrate the bond between dogs and people by creating a closer link between the products for each of you.

Wolfgang Man & Beast products are available in over 80 retail locations across the United States and Canada, and will soon be available in Japan! We’re opening more doors every day, so keep your eyes peeled for shops in your area for the latest greatest Wolfgang goods.


Wolfgang would like to thank all who have supported us and who follow us on social media. One year down…many more to come!


The Fleabags at WOLFGANG MAN & BEAST

The Dusty Shop Dogs of Project Sunday


There’s one day of the week around Salt Lake City that ends up being real quiet…and that’s Sunday. For reasons that should be obvious, many of the city’s inhabitants aren’t working or shopping. This leaves the streets and businesses wide open for industrious guys like Jordan Omohundro and his hand-picked crew to get done just about anything they want to get done. This regional phenomenon has everything to do with how Jordan’s group, called Project Sunday, came to be.

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Working out of their part furniture-building, part bike-building shop, these cats (and their saw-dusty dogs) make interesting things happen. A quick visual inventory of the space counts up many seemingly unrelated yet beautifully connected objects; reclaimed industrial floodlights turned living room lamps; disused interior house doors turned mixed media collage canvases; an organic vapor meter (whatever that is) turned eye candy; a hand crafted rifle rack with its own cartoon inspired muzzle blast. Fun, funny and downright cool crap is everywhere.

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On top of the re-imagined items are all kinds of pieces of bespoke furniture in various levels of completion made for customers from near and far. It is this custom furniture that is the core of the Project Sunday business. There are custom display cases for boutique retailers. Custom barstools for one-off restaurants. Custom marquee signs. Living room lamps for lucky homeowners. Everything custom. Everything unique. Everything from Jordan’s imagination.

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A layer of sawdust covers every inch of this place, and almost everything in the space is a part of an elaborate play structure for two quintessential shop dogs, Cash and Luna. This Shar Pei mix and Shepard mix duo go at it like a couple of honey badgers fighting for supremacy, diving under tables and table saws, weaving amongst hand built street bikes and welding benches, playing tug-o-war with discarded table legs…the entertainment level for us people is high and their contribution to the vibe of the shop seems vital to the creative process. Every time we visit these guys we want to buy something. More importantly, we always walk away inspired to do more cool Wolfgang projects and to do them better.


Check out more of Project Sunday’s work at